Product Photography Buckinghamshire – I.O. Shen Master Grade Knives

Product Photography Buckinghamshire – I.O. Shen Master Grade Knives

Product Photography Buckinghamshire – Ad Campaign and Promo work for client I.O. Shen Master Grade Knives

Earlier in the year I was lucky enough to spend a day cooking with Masterchef Finalist Andrew Kojima.  He introduced me to his array of beautiful professional chef’s knives and I immediately fell in love with I O Shen.  The knives are perfection and working with them was an absolute joy.  Koj kindly hooked me up with Natalie from I O Shen who just so happened to be based just down the road from me.  In the blink of an eye we were in the studio photographing their new 10th Anniversary Gift Set, creating images for an ad campaign.  With some tremendous artwork jiggerypokery from graphics genius Julie Lodge of Jamtastic Design, I’m sure you’ll agree the final result is just devine.  What a sense of pride I felt when I saw the ad in the latest edition of Jamie (Oliver) Magazine and Great British Food.

There are some little tricks I use in the studio to achieve a look.  Natalie and I worked as a team to achieve the look we needed.  Product photography is an exact science and photographing metal is a challenge.  Reflections, light and shine all play a role.  With a lot of patience and careful adjustments we nailed the shoot in a day.

Take a look at some of the behind the scenes, the gorgeous knives and the ad itself!

Anniversary Knife

Penknife from gift set

Block of Knives

Kelly Jo Photographing

Knives in photographic studio

I O Shen Knife Advert

Jamie Magazine Ad